W. Ross Morrow

W. Ross Morrow

Assistant Professor of Mechanical Engineering
Courtesy Appointment in the Department of Economics


University of Michigan, Ph.D., Mechanical Engineering, 2008
University of Michigan, M.S., Mechanical Engineering, 2008
University of Michigan, M.S., Applied Interdisciplinary Mathematics, 2008
University of Michigan, B.S., Mechanical Engineering, 2001

Areas of Interest

Engineering design; environmentally benign engineering; environmental regulatory policy and engineering design; numerical methods for nonlinear problems; optimization and equilibrium problems; models of consumer choice


Dr. Morrow’s research focuses on developing mathematical models and methods for coupled engineering/economic systems to inform environmental policy that relies on both engineering technology and market behavior. His PhD dissertation concerned a central game-theoretic model, Bertrand-Nash equilibrium pricing, and providing new theoretical results and robust numerical methods for computation of equilibrium prices in markets with large numbers of products and state-of-the-art stochastic demand models.

Following his PhD, Dr. Morrow studied transportation policy options to reduce greenhouse gas emissions as a Postdoctoral Research Fellow in the Energy Technology Innovation Policy group at the Harvard Kennedy School’s Belfer Center for Science and International Affairs.

As an Assistant Professor in the Department of Mechanical Engineering at Iowa State University, with a courtesy appointment in the Department of Economics, Dr. Morrow will continue researching numerical methods for large-scale game-theoretic models of engineering/economic systems, and undertake new research on economy-wide energy modeling that incorporates uncertainty and its impact on decision making. Dr. Morrow teaches classes on mechanical engineering design and mathematics in engineering at Iowa State. He has taught mechanical engineering design classes at the University of Michigan and the Massachusetts Institute of Technology.

Selected Publications

  • K. Whitefoot, H. Grimes-Casey, C. Girata, W.R. Morrow, J. Winebrake, G. Keolian, & S.J. Skerlos  (2011) “Consequential Lifecycle Assessment with Market-Driven Design: Development and Discussion.” Journal of Industrial Ecology. 15(5) pg. 726-742.
  • Morrow, W.R. & Skerlos, S.J. (2011) “Fixed-Point Approaches to Computing Bertrand-Nash Equilibrium Prices Under Mixed Logit Demand” Operations Research 59(2) pg. 328-345
  • Morrow, W.R., Sims-Gallagher, K., Collantes, G., & Lee, H. (2010) “Analysis of Policies to Reduce Oil Consumption and Greenhouse Gas Emissions from the U.S. Transportation Sector” Energy Policy 38(3), 1305-1320
  • Morrow, W.R., Qi, H., Kim I., Mazumder, J., & Skerlos, S.J. (2007) “Environmental aspects of laser-based and conventional tool and die manufacturing.” Journal of Cleaner Production 15(10). pg 932-943.Skerlos, S.J., Morrow, W.R., & Michalek, J.J. (2005) “Sustainable Design Engineering and Science: Selected Challenges and Case Studies.” In Sustainability Science and Engineering, Vol 1. M.A. Abraham editor Elsevier, pg. 477-525.


Personal Page: http://www3.me.iastate.edu/morrow


W. Ross Morrow

Assistant Professor

2104 Black Engineering
Iowa State University
Ames, Iowa 50011-2161
Phone: 515-294-4690